CUSTOMER RETENTION MATTERS

PODCAST

Actionable strategies to improve customer retention and post purchase experience from ecommerce industry

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Podcast

Episode #1

In this Video, Umar takes us through the journey of how he transformed his retail store into a thriving online business with up to 69% repeat purchase rates. Watch the interview to glean insights about the metrics that you should measure.

Episode #2

Cory Snyder from Maropost elaborates on the importance of forming real relationships with eCommerce customers. Know, understand and engage with customers is what he believes is the key to building a successful brand.

Episode #3

In this episode, Alex from Loop returns joins us to describe in detail how to streamline eCommerce returns. Alex gives a short crash course on some of the easily repeatable purchase techniques that eCommerce brands can implement right away.

Episode #4

In this episode, Brian from Neto discusses in detail why eCommerce brands must make branding a priority. He further goes on to describe the pandemic has changed consumer behaviour rising their expectation from brands.

Episode #5

In this episode, Dimitar from SMS bump highlights the growing importance of SMS marketing for eCommerce brands. He deep dives into the dos and don'ts of running a successful eCommerce SMS campaign.

Episode #6

In this episode, Dimitar from SMS bump highlights the growing importance of SMS marketing for eCommerce brands. He deep dives into the dos and don'ts of running a successful eCommerce SMS campaign.

Episode #7

We discuss in this episode how Kuru footwear makes a strong brand impression with its impeccable customer service. Shoppers are increasingly paying attention to brands that care and have a social responsibility. Watch this episode to get the basics right for your eCommerce store.

Episode #8

In this Episode, Eden Bidani gives a crash course on eCommerce copy that sells. By comparing the current state of copy with the potential, she make a strong case for boosting eCommerce customer engagement through a compelling narrative.

Episode #9

In this episode, Jon Ivanco gets candid and draws attention to differentiating company journey against customer journey. He debunks the vanity metrics and offers guidance that e-commerce businesses can consider to be a true north star!

Episode #9

In this episode, we talk about some of the most effective ways to keep customers coming back, including building a subscriber list, automating upsell and reminders with email marketing, and building loyalty programs.